Market Sensibility Marrketing Strategy

We have used Market Sensibility as our outsourced marketing group. The company has access to a battery of experienced marketing people who produce outstanding work very cost effectively. We get better results, without the overhead of an expensive ad agency."

Aaron Ayer, V.P. of Marketing, StrionAir

Channel Marketing

Often, MDF funds go unused because businesses just don't have the time or people to invest in manufacturer-provided programs or to develop specific, targeted promotions. MDF Results program takes care of these challenges. You get marketing expertise in both planning and execution to offload your MDF burden and help you start generating more customer awareness, leads, and revenue. It's up to you to decide whether you'd like a full-faceted go-to-market plan and implementation, or just help with a particular project. And, best of all, MDF can typically be used to pay for all of your marketing programs.

The MDF Results program includes:

  • An overall go-to-market strategy with specific tactics
  • A fully developed marketing campaign proposal and submission for program approval
  • A marketing team to develop and implement the program
  • Follow-up claim processing assistance
  • Return on investment measurement

Typical MDF Results services are:

  • Go-to-market strategy and implementation
  • Launch planning and execution
  • eMarketing Edge™ program
  • Development or enhancement of company branding
  • Writing of collateral, case studies, press releases, and white papers
  • Turnkey website development, from design to coding
  • Sales tool development
  • Tradeshow, seminar, and webinar planning and execution
  • Video or Flash productions
  • Appointment-setting campaigns